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State of the Blogosphere 2011

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How is the blogosphere doing? Several post have been written in 2011 about it being dead . At the beginning of the social media revolution everyone was told to start blogging. Now, most think microblogging is enough, it seems. Twitter has become a popular why to (micro)blog. And other types of blogging are showing up, like Posterous and Tumblr . As well as photo blogs, like Instagram . Since 2004 Technorati publishes an overview of the State of the Blogosphere. Recently ‘The State of the Blogosphere 2011’ was published. I’d like to share a summary of this interesting report with you (as I’ve done in previous years). Who are the bloggers?  4114 bloggers were surveyed for this report (about 3000 less than in 2010). According to the research 75% of the bloggers are 25-44 years old. The level of education of blogger is high, mostly college and university level. Technorati distinguishes four types of bloggers: hobbyists (60% of the respondents), part-time and full-time prof...

The State of the Blogsphere 2010

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Wow, sometimes it takes forever to get a blogpost ready for publication... This is one of them. Sorry for the late post about 'the State of the Blogosphere 2010' , hope you enjoy it anyway. I've been blogging what I learned from the SotB for a couple of years now. Technorati's report on how the blogosphere is doing is   lengthy and rich. To my knowledge it's the largest piece of research on the blogging community. They started back in 2004. Besides collecting general data about blogging, this year's focus is on the female bloggers. Blogs are in transition, they say. The line between blogs, microblogs and social networks is blurring. Mobile blogging is the key trend this year. Based on the results of the survey and interviews they see great optimism about blogging. More and more blogs are generating revenue, more frequent blogging and more blogs are planned and more and more people say the go-to resource for news will be blogs. The trust in mainstream media ...