From Jam to Action. Enabling Organizational Transformation with Social Busines by Stuart J. McRae @smcrae #sbs2011
Stuart McRae 's talk will be about IBM's experiences with internal jams. Jams were started in 2001. In 2003 they did a value jam . What's a Jam? An online forum on which people can post ideas, discuss them, etc. They learned that what happens on the backend is essential for the success of the jam. It makes the results richer. Jams leverage the collective wisdom of the organization. They have real-time metrics running in the background, visualized to see who's participating, what are the themes, etc. What happens after the jam? Sometimes it's easy. With the Jam about values the values were the result. But sometimes it's more complex. Elements of the Jam are: vision, strategy, purpose Jam! Analysis (e.g. understand why people comment) Champions & Leaders workshop (about 100 employees, face to face networking related to themes) Work streams to turn ideas into action The most important thing after a Jam is to continue the conversation out in the open. (They did ...