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Choosing the right social tool - Reflecting on the #SocialNow conference

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Many companies are looking into social tools for their internal organization. Lots of others just select what related companies have chosen. Hoping this is the right choice. As with selecting content management systems, many struggle to select a social platform. There are so many tools out there and they all say they can help you support internal networks. How to choose the right one? Is there a right one? Does the success of a tool elsewhere mean it will also be successful in the company you work for? The Social Now conference in Porto (June 26-27), organized by Knowman , addressed these questions. And it did so in a unique way. Basically the idea was to have social tool vendors present based on a concrete company case that wanted to move forward in knowledge sharing, idea management and collaborative project work. The vendors were asked to share their approach in 20 minutes and then an expert panel helped the company ask the right questions to the vendors. Many brave vendo...