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Showing posts with the label generation y

Which Social Media do Millenials use?

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Giving a guest lecture is great fun, I find. I recently had the chance to interact with about 60 college students. They were in their second or third year. The topic of the lecture was social media use within company. So, Enterprise 2.0 or Social Business. My slides can be found here (in Dutch...). I kicked off my lecture with some open questions. I'd like to share the answers to one question with you. I was curious what social tools they use themselves to get things done in their lives. With all the talk about millennials being digital natives (or aren't they ), easily moving in the social space, organizing their life and work with these tools, etc I thought I'd see if this if the case in practice . I shared what I got from the students on Google+ . In sum, this is what they told me. Of the 60 students: 40 use Twitter Almost all use Facebook Just over half use Hyves (Dutch social network) 1 uses a bookmarking tool 2 blog 0 have a wiki (although all have ex...

Are Millenials Really that Different? - My Review of Grown Up Digital

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Are millennial really that different? Do they play, learn, communicate, work and create differently than their parents? Are they smarter or dumber? More or less social? And if so, what should we know about them? More importantly, what should management and companies know about them, because they are the future. Lots has been written about the so called millennials or Generation Y. I've been following the news and research on them. When Don Tapscott wrote a book about being 'grown up digital ' I thought I'd read it. At that time I was becoming more skeptical about the stories about Gen Y. In daily practice I was seeing older colleagues quickly picking up new ways of working, while young colleagues were very reluctant to use new media. Technically I'm not a millennial. I don't belong to the 'Net Generation'. The generation that has been "bathed in bits". According to Tapscott someone's part of the Net Generation when you're born bet...