Insights from Social Media Workshops
I enjoy leading workshops. Sharing my knowledge and experiences with others and learning from participant's knowledge and experience is truly inspiring. I wanted to share some of my insights from the social media workshops I've been giving. The workshop focuses on social media as a hype or trend, social media strategy, social media concepts and tools, etc. We're just getting started One of the things that really strikes me is that we are only just starting to understand social media and experiment with it in practice insides companies and on the internet. I know there are examples of companies being successful in this space. But more than 90% of the people I get in my workshop haven't experimented with social media personally and in a corporate context, are often afraid to dip their toe into social media, find it hard to define next steps, etc. Concepts and Tools I usually start my workshop by talking about underlying concepts of social media. Understanding the ...