infoarch

Deloitte recently published an interesting report about their research on Social Business . It's titled: "Social software for business. The missing link in social software: Measurable business performance improvements". Some colleagues and I were interviewed for this report (when I worked for Oce) - see table on page 8. One of the reasons I wanted to participate was because this research was focused on truly measuring the impact of social software in organizations. We'd been rolling out social tools and using them widely. Also, we measure or tried to measure the value of these tools for business. We focused on two types of value. Value based on hard (analytics, increased productivity) and soft metrics (stories showing the value of these tools). We combined both because we knew that one can easily shoot holes in the 'hard' numbers. For instance you can wonder if the productivity increase is really due to use of social tools or did other factors (like organizat...

Share to Connect is about aligning our organization, Nokia , and the way we work with what we promise as a brand, says Ming Kwan . Their objective was to maximize the brand's productivity by turning it into a conversational brand. Transparency, listening and coordination will enable the organization to gain momentum in an era of exchange. Share to Connect consists of 3 main elements: organizational optimization workforce collaboration customer participation The main issue they are trying to deal with is information overload. They collect lots and lots of information. Their big issue is generating insights from all the information. So they have this idea/pilot called Socializer. An aggregation and analysis platform connecting the streams from the (social) internet to the organization. Socializer is a social action framework (with semantic analysis), it's internal and external, it's focused on actionable insights, it's real-time and employees can claim actions. Objectives...