The Social Intranet (Whitepaper)

image Recently intranet expert Toby Ward of Prescient Digital Media published an interesting whitepaper 'The Social Intranet. Key Factors for Intranet 2.0 Success; Social Intranet Success Matrix'. The whitepaper is based on Toby's expertise in this area and an extensive survey.
I'm not going to summarize the paper. Just go ahead and read it. It's worth your time. I do want to share three interesting points from the study:
  1. Intranet 2.0 is cheap. 49% spent less than $10.000 on socializing their intranet. Of course we know social software is relatively cheap. Cultivating it isn't, by the way. But because it's cheap no big investments have to be done to try new media. This is great; you can start right away.
  2. The survey showed that just 29% of the organizations rate the tools as good or very good. Hmm, maybe cheap isn't always good...
  3. And only 33% of the organizations experimenting with social media and intranet have executive support. This is understandable as social media usually bubbles up from the bottom. But I do hope this percentage will go up soon. Executives should understand the power of collective intelligence and transparent communication.
The whitepaper is for free (after filling in some personal information).
And a final note: our work at Océ in this area is also mentioned (bookmarking and idea management)!

Popular posts

Keep the Intranet Small

Image
This tweet by Jonathan Phillips ( @digitaljonathan ) triggered to finalize this post, that's been burning in my draft box. I've always been intrigued by how unsuccessful many intranets are. And there are all kinds of good reasons for intranet failure. One of the things that is hardly ever mentioned is: Shouldn't the intranet be smaller? Usually intranets are huge. Lots and lots of pages with lots and lots of content. With complex navigation. The intranet  evaluation surveys almost always show employees only use the news page and people finder. But still we build and maintain nice big intranets. Not only stats point to smaller intranets. There are others reasons as well. I came up with a few. If you have more, just leave a comment. Here's my list: -            user requirements: users don't require large intranet -            search/navigation: searching and navigating a small intranet is easier than in a large intranet -            mobile: the content of the
Read more

Enterprise 2.0 Research

Image
There's not too much fundamental research on Enterprise 2.0. Deloitte recently published interesting research done on enterprise 2.0 implementations and their return-on-investment. In the EU research has also done as well. Study is being done for the European Commission and it was carried out by Tech4i2, IDC and Headshift. What was the goal of the study? Goals of the study To provide a clear definition of Enterprise 2.0 is, describe the market and the positioning of EU industry, also in comparison with US and Asia; To analyze the take-up of Enterprise 2.0, the organizational requirements, and the role on the transition to a knowledge based low-carbon economy; To collect evidence on its macro-economic impact, as a market opportunity for the European Software industry and as a productivity tool for European business; To identify and analyse both the direct and contextual challenges, including the need for Next Generation Access and the legal barriers; To analyse an
Read more

Innovation in Turbulent Times

Image
I love reading articles about innovation. And every now and then you read one that is very interesting. "Innovation in Turbulent Times" by Rigby, Gruver, Allen (in HBR, June 2009) is one of them. This article takes fashion companies as an example for continuous, year-by-year innovation. And how successful fashion companies are usually led by two people: a left-brainer and a right-brainer. "If you don't have highly creative people in positions of real authority, you won't get innovation. Most companies in other industries ignore this lesson." They extend this to show that successful non-fashion companies have the same kind of leadership. And this kind of leadership is usually also characterized by a long-term relationship. I think this concept can also be extended to teams and projects as well. More often than not, people are good at one or the other: thinking up great concepts or ideas, or, making them. In teams and projects we can learn from this as
Read more