Wednesday, February 6, 2008

Guy Kawasaki on The Art of Innovation

Wonderful and funny talk about 'The art of Innovation by Guy Kawasaki on IT Conversations. Love the 'roll the D.I.C.E.E.' part on product innovation. (18:00) Great products need to be:
  • Deep (deep products),
  • Intelligent (you see a product and say: Somebody was thinking!),
  • Complete (totality of experience),
  • Elegant, and,
  • Emotive (the product generates strond emotions).

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